Marketing food to children and adolescents : a review of industry expenditures, activities, and self-regulation /

Mostrar otras versiones (1)

"This book explores the concern about the dramatic increase in childhood obesity in the United States which has prompted Congress to request that the Federal Trade Commission conduct a study of food and beverage marketing to children and adolescents. The results of that study - an analysis of 2...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Wilks, Nicoletta A. (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Nova Science Publishers, c2009.
Colección:Food and beverage consumption and health series.
Temas:
Food industry and trade > United States > Statistics.
Grocery trade > United States > Statistics.
Food industry and trade > Self-regulation > United States.
Grocery trade > Self-regulation > United States.
Advertising > Food > Costs.
Food > Marketing > Costs.
Target marketing > Research > United States.
Advertising and children > Research > United States.
Aliments > Publicité > Coût.
Cibles (Marketing) > Recherche > États-Unis.
Publicité et enfants > Recherche > États-Unis.
TECHNOLOGY & ENGINEERING > Food Science.
Food industry and trade.
Grocery trade.
United States.
Statistics
Statistics.
Statistiques.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Expenditures for marketing food to children and adesecents
  • Food marketing activities directed to children and adolescents
  • Assessment of food company health initiatives and recommendations.

Ejemplares similares