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The the Art of CRM : Proven Strategies for Modern Customer Relationship Management.
Max Fatourechi shares his decades of experience building successful CRM systems that make a real difference to business performance. Through clear processes, actionable advice, and informative case studies, The Art of CRM teaches you to design successful CRM systems for your clients.
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Birmingham :
Packt Publishing, Limited,
2019.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Fatouretchi, Max. | |
| 245 | 1 | 4 | |a The the Art of CRM : |b Proven Strategies for Modern Customer Relationship Management. |
| 260 | |a Birmingham : |b Packt Publishing, Limited, |c 2019. | ||
| 300 | |a 1 online resource (361 pages) | ||
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| 520 | |a Max Fatourechi shares his decades of experience building successful CRM systems that make a real difference to business performance. Through clear processes, actionable advice, and informative case studies, The Art of CRM teaches you to design successful CRM systems for your clients. | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Table of ContentsWhat is CRM?Getting to Know Your CustomerConceptualizing the CRM Design from Business RequirementsArchitecting Your CRM Solution - Preparing for Today and TomorrowUtilizing Artificial Intelligence and Machine Learning in Your CRM StrategyGDPR and Regulatory ComplianceCRM Integration StrategiesCloud Versus On-Premise Versus Hybrid - The Deployment of a CRM PlatformCRM Differentiators. | |
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| 650 | 0 | |a Customer relations |x Management. | |
| 650 | 7 | |a Operational research. |2 bicssc | |
| 650 | 7 | |a Enterprise software. |2 bicssc | |
| 650 | 7 | |a Computer programming / software development. |2 bicssc | |
| 650 | 7 | |a Computers |x Enterprise Applications |x Business Intelligence Tools. |2 bisacsh | |
| 650 | 7 | |a Computers |x Software Development & Engineering |x General. |2 bisacsh | |
| 650 | 7 | |a Computers |x Enterprise Applications |x General. |2 bisacsh | |
| 650 | 7 | |a Customer relations |x Management |2 fast | |
| 776 | 0 | 8 | |i Print version: |a Fatouretchi, Max. |t Art of CRM : Proven Strategies for Modern Customer Relationship Management. |d Birmingham : Packt Publishing, Limited, ©2019 |z 9781789538922 |
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