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Babe Ruth and the creation of the celebrity athlete /
"From his first year in the majors, George Herman "Babe" Ruth knew he could profit from celebrity. Drawing on primary sources, this book examines the stories, separating exaggerated facts from clear falsehoods. The author traces Ruth's ascendance as the first great media-created...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Jefferson, North Carolina :
McFarland & Company, Inc., Publishers,
[2018]
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | EBSCO_on1046676861 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
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| 008 | 180731s2018 ncu ob 001 0beng d | ||
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| 019 | |a 1047819421 | ||
| 020 | |a 9781476626628 |q (electronic bk.) | ||
| 020 | |a 1476626626 |q (electronic bk.) | ||
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| 082 | 0 | 4 | |a 796.357092 |2 23 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Barthel, Thomas, |d 1941- |e author. | |
| 245 | 1 | 0 | |a Babe Ruth and the creation of the celebrity athlete / |c Thomas Barthel. |
| 264 | 1 | |a Jefferson, North Carolina : |b McFarland & Company, Inc., Publishers, |c [2018] | |
| 264 | 4 | |c ©2018 | |
| 300 | |a 1 online resource (x, 276 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Reformatory farewell -- A pitcher leads -- Stardom arrives -- Best at his craft -- Labor relations -- Home run king -- Magnates -- A new record -- New York City and fans -- New team, new city -- Train travel -- The Yankees, the judge and the agent -- Ruth's business partner, Christy Walsh -- Free to be a cartel -- Celebrity and hero -- Yankees win -- Advertising's muscles -- The usual greatness -- Barnstorming -- The worst -- Newspapers and magazines everywhere -- A sign of glory -- Johnny Sylvester: seizing an opportunity -- A prized year -- Radio and newsreels and play-o-graph -- Another sweep -- Male clubs and masculinity -- Many deaths, one marriage -- Ruth and children -- The $80,000 year -- Ruth's confederates, the sportswriters -- The last tour -- Last times (1932-1935) -- An entertainer (1936 and after) -- Collecting baseball objects. | |
| 520 | |a "From his first year in the majors, George Herman "Babe" Ruth knew he could profit from celebrity. Drawing on primary sources, this book examines the stories, separating exaggerated facts from clear falsehoods. The author traces Ruth's ascendance as the first great media-created superstar and celebrity product endorser"-- |c Provided by publisher | ||
| 588 | 0 | |a Online resource; title from PDF title page (EBSCO, viewed July 31, 2018). | |
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 600 | 1 | 0 | |a Ruth, Babe, |d 1895-1948. |
| 600 | 1 | 7 | |a Ruth, Babe, |d 1895-1948 |2 fast |
| 650 | 0 | |a Baseball players |z United States |v Biography. | |
| 650 | 0 | |a Baseball players |z United States |x Social conditions |y 20th century. | |
| 650 | 0 | |a Mass media and sports |z United States |x History |y 20th century. | |
| 650 | 0 | |a Endorsements in advertising |z United States |x History |y 20th century. | |
| 650 | 6 | |a Joueurs de base-ball |z États-Unis |v Biographies. | |
| 650 | 6 | |a Joueurs de base-ball |z États-Unis |x Conditions sociales |y 20e siècle. | |
| 650 | 6 | |a Médias et sports |z États-Unis |x Histoire |y 20e siècle. | |
| 650 | 6 | |a Témoignages dans la publicité |z États-Unis |x Histoire |y 20e siècle. | |
| 650 | 7 | |a BIOGRAPHY & AUTOBIOGRAPHY |x Sports. |2 bisacsh | |
| 650 | 7 | |a GAMES |x Gambling |x Sports. |2 bisacsh | |
| 650 | 7 | |a SPORTS & RECREATION |x Business Aspects. |2 bisacsh | |
| 650 | 7 | |a SPORTS & RECREATION |x Essays. |2 bisacsh | |
| 650 | 7 | |a SPORTS & RECREATION |x History. |2 bisacsh | |
| 650 | 7 | |a SPORTS & RECREATION |x Reference. |2 bisacsh | |
| 650 | 7 | |a TRAVEL |x Special Interest |x Sports. |2 bisacsh | |
| 650 | 7 | |a Baseball players |2 fast | |
| 650 | 7 | |a Endorsements in advertising |2 fast | |
| 650 | 7 | |a Mass media and sports |2 fast | |
| 651 | 7 | |a United States |2 fast | |
| 648 | 7 | |a 1900-1999 |2 fast | |
| 655 | 2 | |a Biography | |
| 655 | 7 | |a Biographies |2 fast | |
| 655 | 7 | |a History |2 fast | |
| 655 | 7 | |a Biographies. |2 lcgft | |
| 655 | 7 | |a Biographies. |2 rvmgf | |
| 776 | 0 | 8 | |i Print version: |a Barthel, Thomas, 1941- |t Babe Ruth and the creation of the celebrity athlete. |d Jefferson, North Carolina : McFarland & Company, Inc., Publishers, [2018] |z 9781476665320 |z 147666532X |w (OCoLC)985075765 |
| 856 | 4 | 0 | |u https://ebsco.uam.elogim.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1857444 |z Texto completo |
| 938 | |a Askews and Holts Library Services |b ASKH |n AH34864090 | ||
| 938 | |a ProQuest Ebook Central |b EBLB |n EBL5478961 | ||
| 938 | |a EBSCOhost |b EBSC |n 1857444 | ||
| 938 | |a YBP Library Services |b YANK |n 15625534 | ||
| 994 | |a 92 |b IZTAP | ||