The publishing business : a guide to starting out and getting on /

"The Publishing Business, is an invaluable guide to understanding what book publishing is and what it might become. Using popular and current examples, this second edition demonstrates that, to succeed, publishers must prove their commitment to producing accurate, attractive and well edited con...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Smith, Kelvin (Kelvin John) (Autor), Ramdarshan Bold, Melanie (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London ; New York : Bloomsbury Visual Arts, [2018]
Edición:Second edition.
Colección:Creative careers (London, England)
Temas:
Publishers and publishing.
Publishers and publishing > Vocational guidance.
Publishers and publishing > Technological innovations.
Electronic publishing.
Édition électronique.
electronic publishing.
Media, information & communication industries.
Publishing industry & book trade.
LANGUAGE ARTS & DISCIPLINES > Journalism.
Media Studies.
Electronic publishing
Publishers and publishing
Publishers and publishing > Technological innovations
Publishers and publishing > Vocational guidance
Verlag
Buchhandel
Buchherstellung
Verleger
Publizistik
Elektronisches Publizieren
Online-Publizieren
Acceso en línea:Texto completo
Descripción
Sumario:"The Publishing Business, is an invaluable guide to understanding what book publishing is and what it might become. Using popular and current examples, this second edition demonstrates that, to succeed, publishers must prove their commitment to producing accurate, attractive and well edited content, their ability to innovate pioneering digital technologies and their dedication to promoting their titles to new audiences. This book explains the responsibilities at each stage of the publishing process, describes current roles and practices, and provides much food for thought on how publishers can ensure their skills remain relevant in the digital age. Fully updated to take into account recent developments in the publishing world, this new edition also includes additional real-world examples from a variety of publishing sectors, insightful interviews with industry experts and new and updated activities throughout. Beautifully designed, thoroughly illustrated and packed with examples of publishing practice, The Publishing Business is an essential introduction to a dynamic industry."--Publisher's description
Notas:Revised edition of: The publishing business : from p-books to e-books / Kelvin Smith.
Descripción Física:1 online resource (240 pages) : illustrations
Bibliografía:Includes bibliographical references (pages 223-229) and index.
ISBN:9781474249539
1474249531
9781474249546
147424954X

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