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A designer's research manual : succeed in design by knowing your clients and understanding what they really need /
"Understanding the wishes of a client and the needs and preferences of the audience drives innovation. The ability to gather research, analyze findings, and apply them to project goals is as important to successful design teams as their conceptual and aesthetic skills. This essential handbook w...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Beverly, MA :
Rockport Publishers,
[2017]
|
| Edición: | Second edition. |
| Colección: | Design field guides.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 003 | OCoLC | ||
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| 100 | 1 | |a Visocky O'Grady, Jennifer, |e author. | |
| 245 | 1 | 2 | |a A designer's research manual : |b succeed in design by knowing your clients and understanding what they really need / |c by Jenn and Ken Visocky O'Grady. |
| 250 | |a Second edition. | ||
| 264 | 1 | |a Beverly, MA : |b Rockport Publishers, |c [2017] | |
| 264 | 4 | |c Ã2017 | |
| 300 | |a 1 online resource (208 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Design field guides | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | 0 | |t An overview of research in graphic design -- |t Research strategies and tactics -- |t Practicing a research-driven approach -- |t Project spotlights. |
| 520 | |a "Understanding the wishes of a client and the needs and preferences of the audience drives innovation. The ability to gather research, analyze findings, and apply them to project goals is as important to successful design teams as their conceptual and aesthetic skills. This essential handbook will help readers understand what design research is and why it is necessary, outline proven techniques and methods, and explain how to incorporate them into any creative process."--Page 4 of cover | ||
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
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| 830 | 0 | |a Design field guides. | |
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