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Survey & questionnaire design : collecting primary data to answer research questions /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Bourke, Jane, Dr (Autor), Kirby, Ann (Autor), Doran, Justin (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Ireland : NuBooks, an imprint of Oak Tree Press, [2016]
Colección:55.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Copyright Page; Contents; Introduction; 1: The Research Question; 2: Research Approaches; 3: Question Design; 4: Factual & Non-Factual Questions; 5: Levels Of Measurement; 6: Coding; 7: Validity & Reliability; 8: Questionnaire Layout; Appendix: Small Business Questionnaire; Bibliography; About the Authors; Oak Tree Press; Nu Books.