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Marketing and advertising law in a process of harmonisation /

"The law on marketing and advertising has undergone profound changes based on the EU directives on unfair commercial practices and misleading and comparative advertising. The legislation partially requires full harmonisation and contains a comprehensive blacklist of prohibited practices. Howeve...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Bernitz, Ulf (Editor ), Heide-Jørgensen, Caroline (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford, UK ; Portland, OR : Hart Publishing, 2017.
Colección:Modern studies in European law ; v. 70.
Temas:
Acceso en línea:Texto completo