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The Manager's Guide to Handling the Media in Crisis : Saying & Doing the Right Thing When It Matters Most.
Attracting media attention is surprisingly easy -- you just want it to be the right kind! If an event causes the phone to ring and TV cameras to appear in your lobby, you need confidence that the people who happen to be at your worksite that day are prepared. That's easy if everyone - executive...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Brooksfield :
Rothstein Publishing,
2016.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | Attracting media attention is surprisingly easy -- you just want it to be the right kind! If an event causes the phone to ring and TV cameras to appear in your lobby, you need confidence that the people who happen to be at your worksite that day are prepared. That's easy if everyone - executives, PR, managers, and employees - is familiar with Jim Lukaszewski's sure-fire methods for handling the media. |
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| Notas: | 3.4.2 Litigative Approaches (Which Can Lead to Take-Downs). |
| Descripción Física: | 1 online resource (141 pages) |
| Bibliografía: | Includes bibliographical references. |
| ISBN: | 9781944480288 1944480285 1944480293 9781944480295 |