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How to write copy that sells : the step-by-step system for more sales, to more customers, more often /

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How To Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters,...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Edwards, Ray (Autor)
Autor Corporativo: Hoopla digital
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [United States] : Morgan James Publishing : Made available through hoopla, 2016.
Temas:
Acceso en línea:Texto completo

MARC

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520 |a Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How To Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. Inside, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail. You'll also discover: The universal hidden structure behind all persuasive copy. How to avoid the most common copywriting mistakes. A simple technique for writing copy that's easy to read. How to write powerful short copy for social media. Sample headlines, bullet points, and openings - yours to "swipe" and use as your own! Tons of templates, examples, and checklists guaranteed to improve your copy ... And much, much more! Writing Copy That Sells is your indispensable guide to creating fresh, fast, effective copy that generates sales like magic 
505 0 |a How to sell without being "salesy" -- The magic building blocks of the perfect sales letter -- How to write headlines that grab readers by the eyeballs and suck them into your message -- Inbox magic: how to write e-mails that make more money -- How to write points that virtually force your prospects to buy -- The triad that sells more: irresistible offers, risk reversal, and powerful closes -- How to write guarantees that dissolve fear and unleash a river of sales -- How to write copy that closes the deal -- How to write irresistible offers -- The secrets of product launch copy -- The secrets of writing blockbuster copy by watching movies -- The copywriting challenge. 
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