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The base of the pyramid promise : building businesses with impact and scale /

Drawing on over 25 years of experience across some eighty countries, Ted London offers concrete guidelines for how to build better enterprises while simultaneously alleviating poverty. He outlines three key components that must be integrated to achieve results: the lived experiences of enterprises t...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: London, Ted, 1963- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Stanford, California : Stanford Business Books, an imprint of Stanford University Press, 2016.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:Drawing on over 25 years of experience across some eighty countries, Ted London offers concrete guidelines for how to build better enterprises while simultaneously alleviating poverty. He outlines three key components that must be integrated to achieve results: the lived experiences of enterprises to date - both successes and failures; the development of an ecosystem that is conducive to market creation; and the voices of the poor, so that entrants can truly understand what poverty alleviation is about.
Descripción Física:1 online resource
Bibliografía:Includes bibliographical references and index.
ISBN:9780804797337
0804797331