Consumer use of the internet & mobile web 2016-2017 /
Clasificación: | Libro Electrónico |
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Autores principales: | , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Loganville, GA :
Richard K. Miller & Associates,
[2015]
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Edición: | 3rd edition. |
Colección: | RKMA market research handbook series.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- PART I. OVERVIEW
- 1. Use of the Internet
- 2. Use of Mobile Devices
- 3. Trends
- 4. Online Activities
- 5. Reliability & Accuracy of Online Information
- 6. Digital Advertising
- 7. Internet Technologies
- 8. Key Players
- 9. Privacy Issues
- 10. Security Threats
- PART II. ANALYTICS
- 11. Traffic Statistics for Top Websites
- 12. Top 500 Websites
- 13. Top Websites by Category
- 14. Top 100 Domains
- PART III. E-COMMERCE
- 15. Online Retail
- 16. Mobile Commerce
- 17. Key Players
- PART IV. ACTIVITIES & CONTENT
- 18. Blogs
- 19. Communications
- 20. Computer & Video Games
- 21. Digital Music
- 22. Dining Sites
- 23. Event Ticketing
- 24. Fantasy Sports
- 25. Fitness Tracking
- 26. Genealogy
- 27. Health & Healthcare
- 28. Internet Radio
- 29. Maps
- 30. News
- 31. Online Banking
- 32. Online Dating
- 33. Online Gambling
- 34. Photo Sharing
- 35. Reviews
- 36. Search
- 37. Sports
- 38. Travel
- PART V. SOCIAL MEDIA
- 39. Consumer Use of Social Media
- 40. Social Sites
- 41. User Demographics
- 42. Characteristics of Social Site Use
- PART VI. DIGITAL VIDEO
- 43. Viewing Digital Video Content
- 44. Video Hosting Services
- 45. Streamed TV Programming
- 46. Connected & Smart Television
- 47. Youtube
- 48. Viral Videos
- PART VII. MOBILE APPS
- 49. Apps
- 50. Top Apps
- 51. Mobile Payments
- 52. Mobile Check-In
- PART VIII. CONNECTED DEVICES
- 53. Internet of Things
- 54. Connected Cars
- 55. Smart Homes
- 56. Wearable Technology
- PART IX. THE WORLD WIDE WEB
- 57. Global Use of the Internet
- 58. Global Use of Mobile Devices
- 59. Global Use of Social Media
- 60. Global E-Commerce
- 61. Global Content
- Appendix. Market Resources.