Authentic customer centricity : a journey towards sustainable customer experience /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Zafer, Alkhatani Saad (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Charlotte, NC : Information Age Publishing Inc., [2015]
Temas:
Customer relations.
Corporate culture.
Culture organisationnelle.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Corporate culture
Customer relations
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Authentic Customer Centricity; Library of Congress Cataloging-in-Publication Data; Contents; Foreword (Hubert Rampersad); Foreword (Ramazan Demir); Preface; Chapter 1: Introduction; Chapter 2: Authentic Customer Centricity Model; Chapter 3: Personal Centricity; Chapter 4: Corporate Centricity; Chapter 5: Strategic Alignment; Chapter 6: Cultivation; Chapter 7: A Real Life Example; References and Recommended Reading; About the Author.

Ejemplares similares