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EBSCO_ocn915941446 |
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|a Zafer, Alkhatani Saad,
|e author.
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1 |
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|a Authentic customer centricity :
|b a journey towards sustainable customer experience /
|c Alkhatani Saad Zafer.
|
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|a Charlotte, NC :
|b Information Age Publishing Inc.,
|c [2015]
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|c ©2015
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|a 1 online resource
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|a Online resource; title from PDF title page (EBSCO, viewed August 18, 2015).
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|a Includes bibliographical references.
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|a Cover; Authentic Customer Centricity; Library of Congress Cataloging-in-Publication Data; Contents; Foreword (Hubert Rampersad); Foreword (Ramazan Demir); Preface; Chapter 1: Introduction; Chapter 2: Authentic Customer Centricity Model; Chapter 3: Personal Centricity; Chapter 4: Corporate Centricity; Chapter 5: Strategic Alignment; Chapter 6: Cultivation; Chapter 7: A Real Life Example; References and Recommended Reading; About the Author.
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|a Customer relations.
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|i Print version:
|a Zafer, Alkhatani Saad.
|t Authentic Customer Centricity.
|d Charlotte : Information Age Publishing, ©2015
|z 9781623969127
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