Into the red : the birth of the credit card market in postcommunist Russia /

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"Into the Red explores the emergence of a credit card market in post-Soviet Russia during the formative period from 1988 to 2007. In her analysis, Alya Guseva locates the dynamics of market building in the social structure, specifically the creative use of social networks. Until now, network sc...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Guseva, Alya, 1974-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Stanford, Calif. : Stanford University Press, [2008]
Temas:
Credit cards > Russia (Federation)
Consumer credit > Russia (Federation)
Cartes de crédit > Russie.
Crédit à la consommation > Russie.
BUSINESS & ECONOMICS > Finance.
Consumer credit.
Credit cards.
Kreditkarte
Konsumentenkredit
Russia (Federation)
Russland
Acceso en línea:Texto completo
Tabla de Contenidos:
  • The architecture of credit card markets
  • Market building in the transitional context
  • Setting the stage : consumer credit and banking before and during the transition
  • Inner circles : card issuing at the dawn of the market
  • The stick but no carrot : disseminating cards through employers
  • The carrot, at last : will consumer lending lead the way for Russia's credit card market?
  • The missing piece of the puzzle : the struggle to institutionalize interbank information sharing and create credit bureaus
  • Russian credit card market through the lens of continuity and change.

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