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|a McManners, Peter J.,
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|a Corporate strategy in the age of responsibility /
|c Peter McManners.
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|a Farnham, Surrey, England ;
|a Burlington, VT, USA :
|b Gower,
|c [2014]
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|a 1 online resource (xviii, 180 pages)
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|a Includes bibliographical references and index.
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|a List of figures -- List of tables -- List of boxes -- List of abbreviations -- Foreword -- Preface -- Introduction -- A changing world -- Society needs business -- Twenty-first-century opportunities -- Beyond globalisation -- Changing economic priorities -- The purpose of the corporation -- Strategic appraisal -- Scenario analysis -- External analysis -- Industry analysis -- Internal analysis -- Stakeholder analysis -- Strategic options -- Define the corporate footprint -- Core strategy selection -- Markets and locations -- Resourcing -- Analysis of options -- Delivering the strategy -- Portfolio of options -- Measuring success -- Engage investors -- Engage the work force -- Mobilise other stakeholders -- Conclusion -- References -- Index.
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|a During the boom times, governments championed de-regulation and business responded by adopting an anything-goes attitude. In these straitened times, strategic analysis has to engage with the challenges that society faces to create resilient corporations fit for the 21st century. In Corporate Strategy in the Age of Responsibility, Peter McManners provides a strategic framework for navigating the new economic environment. The book steers senior business leaders towards radically new strategic thinking for surviving and thriving in a challenging and changing environment.
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|a English.
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|a International business enterprises
|x Management.
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|a Strategic planning.
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|
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|a Sustainable development
|x International cooperation.
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|
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|a Entreprises multinationales
|x Gestion.
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|a Planification stratégique.
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|i Print version:
|a McManners, Peter J.
|t Corporate strategy in the age of responsibility.
|d Farnham, Surrey, England ; Burlington, VT, USA : Gower, [2014]
|z 9781472423603
|w (DLC) 2014005407
|w (OCoLC)875770963
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