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Designing fictions : literature confronts advertising /

From Tono-Bungay to Mad Men - how fiction has treated the omnipresent influence of advertising.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Ross, Michael L., 1936- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Montreal & Kingston ; London ; Ithaca : McGill-Queen's University Press, 2015.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Prologue
  • From Marner to Gatsby: Literature, Advertising, Commodity Culture
  • 1
  • Introduction: Baudrillard's Dream
  • 2
  • Henry James and H.G. Wells: The Seductions of Advertising
  • 3
  • Battles of the Bookshops: Christopher Morley and George Orwell
  • 4
  • Radio Days: Wakeman's The Hucksters and Wouk's Aurora Dawn
  • 5
  • Doors of (Mis)Perception: Margaret Atwood's The Edible Woman
  • 6
  • Creative Creatives: Blake Morrison's South of the River and Joshua Ferris';s Then We Came to the End
  • 7
  • Enjoy the Best America Has to Offer: Mad Men as National Brand
  • Epilogue
  • The Price of Enchantment.