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Managing strategy : your guide to getting it right /

Managing Strategy provides a series of checklists designed to help managers get to grips with analysing their organisations and developing and implementing strategic plans and options. It covers a range of topics, including: .Understanding organisational culture .Performing SWOT and PEST analyses .R...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor Corporativo: Chartered Management Institute (Great Britain)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: London : Profile Books, 2014.
Temas:
Acceso en línea:Texto completo

MARC

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505 8 |a Copyright Page; About the checklist series; About this book; Contents; Introduction by Patrick Dunne; Understanding the organisation; Understanding organisational culture; Charles Handy: understanding the changing organisation; Understanding management styles; Understanding leadership styles; Henry Mintzberg: a great generalist; Strategic analysis; Stakeholder analysis and management; Gathering competitive intelligence; Michael Porter: what is strategy?; Performing a SWOT analysis; Carrying out a PEST analysis; Market analysis: researching new markets; Using scenarios. 
505 8 |a Strategic risk managementDeveloping and implementing strategy; Producing a corporate mission; Corporate values; Igor Ansoff: father of corporate strategy; Developing strategy; Setting objectives; Implementing strategy; Gary Hamel: the search for a new strategic platform; The role of the board in strategy; Brainstorming; Making rational decisions; Measuring and evaluating strategy; Introducing performance measurement; Implementing the balanced scorecard; Robert Kaplan and David Norton: the balanced scorecard; Strategic options; Choosing a growth strategy; Mergers and acquisitions. 
505 8 |a Strategic partneringDeveloping new products; Deciding whether to outsource; Using consultants; Acknowledgements; Index. 
520 |a Managing Strategy provides a series of checklists designed to help managers get to grips with analysing their organisations and developing and implementing strategic plans and options. It covers a range of topics, including: .Understanding organisational culture .Performing SWOT and PEST analyses .Researching new markets .Corporate mission and values .Setting objectives .Performance measurement and balanced scorecard .Strategic options The combination of action-oriented checklists and handy pen-portrait profiles of key thinkers, including Charles Handy, H. 
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