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Mobile apps and banking : investigations of shopping, payment and financial services /
Through a variety of new mobile applications (""apps""), technology is rapidly changing the way consumers shop. Today's mobile apps offer new beneficial services designed to enhance the consumer shopping experience. These apps allow smartphone users to compare competing prod...
| Clasificación: | Libro Electrónico |
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| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Nova Publishers,
[2014]
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| Colección: | Banks and banking developments series.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | Through a variety of new mobile applications (""apps""), technology is rapidly changing the way consumers shop. Today's mobile apps offer new beneficial services designed to enhance the consumer shopping experience. These apps allow smartphone users to compare competing products and retailers in real-time, seek out the best deals, and pay for their purchases by waving their phones at the checkout counter. Many of these apps have been installed on millions of devices, and all use mobile technology to alter consumers' shopping. Mobile payments can be a convenient way for consumers to pay for goo |
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| Notas: | Includes index. |
| Descripción Física: | 1 online resource |
| ISBN: | 9781634631549 1634631544 |