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Story smart : using the science of story to persuade, influence, inspire, and teach /
"This one-of-a-kind book explores the neuroscience behind persuasion and influence to reveal the role that storytelling plays in inspiring, enlightening, and educating an audience."--
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Santa Barbara, CA :
Libraries Unlimited,
[2014]
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a2200000Ii 4500 | ||
|---|---|---|---|
| 001 | EBSCO_ocn893333025 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr cnu---unuuu | ||
| 008 | 141018s2014 cau ob 001 0 eng d | ||
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| 019 | |a 895009361 |a 1183938360 | ||
| 020 | |a 9781610698122 |q (electronic bk.) | ||
| 020 | |a 1610698126 |q (electronic bk.) | ||
| 020 | |z 9781610698115 |q (paperback) | ||
| 020 | |z 1610698118 |q (paperback) | ||
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| 050 | 4 | |a LB1042 .H3886 2014 | |
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| 084 | |a LAN010000 |a LAN025050 |a LAN025000 |2 bisacsh | ||
| 049 | |a UAMI | ||
| 100 | 1 | |a Haven, Kendall F., |e author. | |
| 245 | 1 | 0 | |a Story smart : |b using the science of story to persuade, influence, inspire, and teach / |c Kendall Haven. |
| 264 | 1 | |a Santa Barbara, CA : |b Libraries Unlimited, |c [2014] | |
| 264 | 4 | |c ©2014 | |
| 300 | |a 1 online resource (viii, 174 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 520 | |a "This one-of-a-kind book explores the neuroscience behind persuasion and influence to reveal the role that storytelling plays in inspiring, enlightening, and educating an audience."-- |c Provided by publisher. | ||
| 505 | 0 | 0 | |g Machine generated contents note: |g pt. I |t Hooked On Story -- |t Talk Story -- |t I Was Working in the Lab Late One Night ... -- |t What's Your Story IQ? -- |t Extra ... Extra! Read All About It! -- |t This Is a Roll-Up-Your-Sleeves Practical Guide -- |t Story versus Story! -- |t Effective or Not Effective ... That Is the Question -- |t Story (Actually My Story) -- |t Your Real Job -- |t Pay Attention! Story Is an Economic Event -- |g pt. II |t Story State Of Mind -- |t Mind Is What the Brain Does -- |t Goo That Lets You Think -- |t Your Brain on Story -- |t Let Me Introduce ... Your Neural Story Net (NSN) -- |t Story-Searching Minds -- |t Bank on It: Your Banks of Prior Knowledge -- |t Putting Your Banks to Work -- |t Family Stories -- |t Curse of Knowledge -- |t Final Caution: Box Brownie Mix -- |g pt. III |t Eight Essential Elements of Story -- |t What Is a Story? -- |t Eight Essential Elements -- |g Element 3 |t Goal -- |g Element 5 |t Conflicts and Problems -- |g Element 6 |t Risk and Danger -- |g Element 7 |t Struggles -- |g Element 4 |t Motive -- |g Element 1 |t Characters -- |g Element 2 |t Character Traits -- |g Element 8 |t Details -- |t Eight Essential Elements on Parade -- |g pt. IV |t It Was a Dark and Stormy Night ... How Stories Create Influence -- |t Influence Is the Name of the Game -- |t "I Was Working in the Lab Late One Night ..." -- |t And the Winning Influence Elements Are ... -- |t Story Character Positions -- |t Got Character? -- |t Identity Character Rules Influence -- |t Bit of Empathy for Empathy -- |t Story Influence Line -- |t Goodness Scale -- |t Point of the Resolution -- |t Put Them All Together and They Spell ... Math Equation! -- |t Story Work -- |g pt. V |t Seven Story Steps: Step by Step -- |t Step by Step -- |g Step 1 |t Who's Listening? -- |g Step 2 |t Say Something! -- |g Step 3 |t Picture, Please! -- |g Step 4 |t On Target? -- |g Step 5 |t Water Cooler Woes -- |g Step 6 |t Character Central -- |t Main Character Checklist Grid -- |g Step 7 |t Write Now! -- |t Stories to Tell -- |t Story Snares: Things to Avoid -- |t Final Thought. |
| 588 | 0 | |a Print version record. | |
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Storytelling |x Psychological aspects. | |
| 650 | 0 | |a Neurosciences. | |
| 650 | 2 | |a Neurosciences | |
| 650 | 6 | |a Art de conter |x Aspect psychologique. | |
| 650 | 6 | |a Neurosciences. | |
| 650 | 7 | |a EDUCATION |x Elementary. |2 bisacsh | |
| 650 | 7 | |a Neurosciences |2 fast | |
| 650 | 7 | |a Storytelling |x Psychological aspects |2 fast | |
| 776 | 0 | 8 | |i Print version: |a Haven, Kendall. |t Story Smart: Using the Science of Story to Persuade, Influence, Inspire, and Teach. |d Santa Barbara : ABC-CLIO, ©2014 |z 9781610698115 |
| 856 | 4 | 0 | |u https://ebsco.uam.elogim.com/login.aspx?direct=true&scope=site&db=nlebk&AN=867421 |z Texto completo |
| 938 | |a YBP Library Services |b YANK |n 20346934 | ||
| 938 | |a Askews and Holts Library Services |b ASKH |n AH28327129 | ||
| 938 | |a ABC-Clio |b ABCC |n ABC1610698126 | ||
| 938 | |a ProQuest Ebook Central |b EBLB |n EBL1813335 | ||
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