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Small world, big market : global business /

Small World, Big Market: Global Business provides geographical and historical context to international business at a macro scale. The book closes with a brief examination of principles that can be used in conducting business across multiple cultures, and highlights the importance of personal charact...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hebert, Budd H.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lanham : Lexington Books, [2014]
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:Small World, Big Market: Global Business provides geographical and historical context to international business at a macro scale. The book closes with a brief examination of principles that can be used in conducting business across multiple cultures, and highlights the importance of personal character in conducting business.
Descripción Física:1 online resource (xv, 171 pages)
Bibliografía:Includes bibliographical references (pages 151-166) and index.
ISBN:9780739187234
0739187236