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|a Johansen, Robert,
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|a The reciprocity advantage :
|b a new way to partner for innovation and growth /
|c Bob Johansen and Karl Ronn.
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246 |
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|a New way to partner for innovation and growth
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250 |
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|a First edition.
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264 |
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1 |
|a San Francisco :
|b Berrett-Koehler Publishers,
|c [2014]
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|c ©2014
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|a 1 online resource (xi, 197 pages)
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|a A BK business book
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|a Includes bibliographical references and index.
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520 |
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|a "Bestselling author and renowned futurist Bob Johansen combines with business innovation guru Karl Ronn to produce a visionary book on the biggest innovation opportunity in history: giving away what you have to learn how to make money in new ways. They call it the reciprocity advantage"--
|c Provided by publisher
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|a Print version record.
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|a Part one. Reciprocity on a massive scale -- 1. Reciprocity the right way -- 2. Partnering to do what you can't do alone -- 3. Experimenting to learn: how to make money in new ways -- 4. Amplifying to create scale -- part two. Future forces that will demand reciprocity -- 5. How the digital natives will disrupt rights-of-way -- 6. How socialstructing will disrupt partnering -- 7. How gameful engagement will disrupt experimenting to learn -- 8. How cloud-served supercomputing will disrupt the practice of scaling -- part three. How to develop your own reciprocity advantage -- 9. How to uncover your right-of-way -- 10. How to find the best partners for you -- 11. How to learn by experimenting with many open iterations -- 12. How to scale your reciprocity advantage -- 13. When the future is reciprocity.
|
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|b EBSCO eBook Subscription Academic Collection - Worldwide
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|a Reciprocity (Psychology)
|x Social aspects.
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|a Social interaction.
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|a Cooperation.
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|a Ronn, Karl,
|e author.
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776 |
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|i Print version:
|a Johansen, Robert.
|t Reciprocity advantage.
|d San Francisco : Berrett-Koehler Publishers, 2014
|z 9781626561069
|w (DLC) 2014019674
|w (OCoLC)869265355
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