Strategies in marketing /
The series is designed to provide a solid foundation for the research of various business topics. This volume offers an introduction to a number of marketing policies and strategies as well as their applications in a variety of marketing channels. It begins by describing promotional policies and str...
Clasificación: | Libro Electrónico |
---|---|
Autor Corporativo: | Editors of Salem Press (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Ipswich, Massachusetts :
Salem Press,
[2014]
|
Colección: | Business reference guide (Salem Press)
|
Temas: | |
Acceso en línea: | Texto completo |
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