Research methods for business and social science students /

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Research Methods for Business and Social Science Students aims to present a clear discussion of the research methods employed in various disciplines related to our daily life problems. The theoretical basis of research methods is explained clearly and succinctly. Collecting data is a key part of the...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Adams, John
Otros Autores: Khan, Hafiz T. A., Raeside, R. (Robert)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New Delhi : SAGE Response, 2014.
Edición:Second edition.
Temas:
Social sciences > Research.
Social sciences > Methodology.
Sciences sociales > Recherche.
REFERENCE > Questions & Answers.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover
  • Contents
  • Preface
  • Acknowledgements
  • 1
  • Introduction to Research
  • 2
  • Research Methodology
  • 3
  • The Research Cycle
  • 4
  • Literature Review and Critical Reading
  • 5
  • Sampling
  • 6
  • Primary Data Collection
  • 7
  • Secondary Data Collection
  • 8
  • Surveys
  • 9
  • Interviews and Focus Groups
  • 10
  • Qualitative Data Analysis
  • 11
  • Descriptive Quantitative Analysis
  • 12
  • Correlation and Regression
  • 13
  • Advanced Statistical Analysis
  • 14
  • Tests of Measurement and Quality
  • 15
  • Conducting Your Research
  • 16
  • Writing and Presenting the DissertationAppendices
  • Bibliography and Further Reading
  • About the Authors

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