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Archi-tekten zwischen konzept und strategie /
In past years, architects have been confronted with a changed market, changed sets of tasks and also new requirements. Which strategies can they adopt to get commissions or spark interest in their projects? With selected examples, the author analyses the processes of individual architects since the...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | , , , , , |
| Formato: | Electrónico eBook |
| Idioma: | Alemán |
| Publicado: |
[Munich, Germany] :
Institut für Internationale Architektur-Dokumentation,
2013.
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| Colección: | Edition Detail.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | In past years, architects have been confronted with a changed market, changed sets of tasks and also new requirements. Which strategies can they adopt to get commissions or spark interest in their projects? With selected examples, the author analyses the processes of individual architects since the 1950s. Beginning with the commencement of marketing in the North American post-war era he proceeds to then cast his view to contemporary times. Transformations in society and politics, the changed requirements of clients, and also the crisis in the economy and financial circles all influence the pro. |
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| Descripción Física: | 1 online resource (192 pages) : illustrations, photographs. |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9783955531850 3955531856 |