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Aligning for advantage : competitive strategies for the political and social arenas /

This title argues that to build and sustain business success, companies must synchronise competitive strategies with extant strategies for social engagement and political and regulatory activism.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Lawton, Thomas C.
Otros Autores: Doh, Jonathan P., Rajwani, Tazeeb
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford ; New York : Oxford University Press, 2014.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover
  • Aligning for Advantage
  • Copyright
  • Preface
  • Acknowledgements
  • Contents
  • List of Figures
  • List of Tables
  • Section I Foundations of Alignment
  • 1 Establishing Alignment*
  • 2 Origins of Engagement*
  • 3 Rationalizing Complexity*
  • Section II Pathways to Influence
  • 4 Responding to Uncertainty*
  • 5 Individual versus Collective Action*
  • 6 Designing Nonmarket Architecture*
  • Section III Creating Aligned Strategy
  • 7 Sensing to Incubate Interest*
  • 8 Shaping Information Value
  • 9 Aligning with Stakeholders*
  • Section IV Delivering with Impact10 Ensuring Balance
  • 11 Embracing New Frontiers
  • 12 Leading for Advantage
  • Index