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The business environment : themes and issues /

This textbook presents key themes and issues that underpin the business environment. The PESTLE framework is used to introduce the core political, economic, socio-cultural, technological, legal, and environmental business contexts. This is followed by topical 'issues' chapters, covering co...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Wetherly, Paul (Autor, Editor ), Otter, Dorron (Autor, Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Oxford : Oxford University Press, [2011]
Edición:Second edition.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • INTRODUCTION; 1. Business and its environments; PART ONE: ENVIRONMENTS; 2. The economic environment; 3. The technological environment; 4. The political and legal environment; 5. The socio-cultural environment; PART TWO: ISSUES; 6. Keeping the economy stable; 7. Can the marketplace be ethical?; 8. Achieving a better work-life balance; 9. An ever-closer union of EU member states?; 10. Business and the changing public sector; 11. Business in the political arena; 12. The globalization of business; 13. Balancing business freedom and the authority of the law; 14. Entrepreneurship and enterprise; 15. Business and sustainable development; CONCLUSION; 16. Themes and issues: looking ahead.