Marketing Automation with Eloqua.

This book is a practical guide following a step by step approach to create, edit, customize and upload your marketing campaign using Eloqua. If you are a marketing professional or business analyst who wants to use Eloqua to manage demand generation, lead scoring, e-mail marketing, and build digital...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Griffith, Ben
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Packt Publishing, 2013.
Colección:Professional expertise distilled
Temas:
Marketing > Data processing.
Marketing > Communication systems > Data processing.
Marketing > Informatique.
Marketing > Systèmes de communication > Informatique.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Acceso en línea:Texto completo
Descripción
Sumario:This book is a practical guide following a step by step approach to create, edit, customize and upload your marketing campaign using Eloqua. If you are a marketing professional or business analyst who wants to use Eloqua to manage demand generation, lead scoring, e-mail marketing, and build digital marketing campaigns, this book is ideal for you. No previous knowledge of Eloqua is required.
Descripción Física:1 online resource
ISBN:130621274X
9781306212748
9781782177791
1782177795

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