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Connected viewing : selling, streaming & sharing media in the digital era /

As patterns of media use become more integrated with mobile technologies and multiple screens, a new mode of viewer engagement has emerged in the form of connected viewing, which allows for an array of new relationships between audiences and media texts in the digital space. This exciting new collec...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Holt, Jennifer, 1968- (Editor ), Sanson, Kevin (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Routledge, 2014.
Temas:
Acceso en línea:Texto completo

MARC

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245 0 0 |a Connected viewing :  |b selling, streaming & sharing media in the digital era /  |c edited by Jennifer Holt and Kevin Sanson. 
264 1 |a New York :  |b Routledge,  |c 2014. 
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504 |a Includes bibliographical references and index. 
505 0 |a pt. I, Industry structures and strategies -- Regulating connected viewing: media pipelines and cloud policy -- Second-screen theory: from the democratic surround to the digital enclosure -- Windows into the digital world: distributor strategies and consumer choice in an era of connected viewing -- The personal media collection in an era of connected viewing. pt. II, Technology and platforms -- Beyond piracy: understanding digital markers -- Transparent intermediaries: building the infrastructure of connected viewing -- American media and China's blended public sphere -- Online distribution of film and television in the UK: behavior, taste, and value. pt. III, Content and Engagement -- Connected viewing, connected capital: fostering gameplay across screens -- Connected viewing on the second screen: the limitations of the living room -- Streaming U: college students and connected viewing -- The contours of on-demand viewing. 
588 0 |a Print version record. 
520 |a As patterns of media use become more integrated with mobile technologies and multiple screens, a new mode of viewer engagement has emerged in the form of connected viewing, which allows for an array of new relationships between audiences and media texts in the digital space. This exciting new collection brings together twelve original essays that critically engage with the socially-networked, multi-platform, and cloud-based world of today, examining the connected viewing phenomenon across television, film, video games, and social media. The result is a wide-ranging analysis of shifting business models, policy matters, technology infrastructure, new forms of user engagement, and other key trends affecting screen media in the digital era. This book contextualizes the dramatic transformations taking place across both media industries and national contexts, and offers a diverse set of methods and perspectives for studying this critical moment in media culture.-- Publisher description. 
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