Service industries in developing countries /
First published in 2004.
Clasificación: | Libro Electrónico |
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Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
London ; Totowa, NJ :
F. Cass,
1986.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover; Service Industries in Developing Countries; Title Page; Copyright Page; Table of Contents; Notes on Contributors; Editorial; Service Industries in Developing Countries: A Conceptual Framework and Analytical Insights; Marketing Research for Services in Developing Countries: The Use of Unidimensional and Multidimensional Scaling; The Financial Markets Approach to Economic Development in LDCs; Tourism Marketing in a Developing Economy: Frequent and Infrequent Visitors Contrasted; Government as a Service Industry: A Grenadian Case Example.
- International Business Negotiations: A Turn-key ProjectNew Delivery Technologies and the Globalisation of the Television Programming Industry: The Marketing of Indian Films and Television Programmes in Canada; Temporal and Regional Differences in Image of a Tourist Destination: Implications for Holiday Promoters.