Brand identity factors : developing a successful Islamic brand /

Mostrar otras versiones (1)

Hauptbeschreibung The market for Islam-compliant products is getting more and more important, due to the high impact of religious obligation on Muslim consumer behaviour. According to studies, the market for Muslim-compliant brands has increased dramatically, with a global worth of 1.5 trillion a ye...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Alihodzic, Vedad
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hamburg : Anchor Academic Pub., 2013.
Temas:
Brand name products > Islamic countries.
Branding (Marketing) > Islamic countries.
Product management > Islamic countries.
Produits de marque > Pays musulmans.
Stratégie de marque > Pays musulmans.
Produits commerciaux > Pays musulmans > Gestion.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Reference.
BUSINESS & ECONOMICS > Skills.
Brand name products.
Branding (Marketing)
Product management.
Islamic countries.
Acceso en línea:Texto completo
Search Result 1
Brand identity factors : developing a successful Islamic brand /
por Alihodzic, Vedad
Publicado 2013
Texto completo
Electrónico eBook
Mostrar todas las versiones(2)

Ejemplares similares