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Global mobile : applications and innovations for the worldwide mobile ecosystem /

Examines the foundations of the worldwide mobile ecosystem through an array of case studies and perspectives on how mobile is transforming human enterprise--from business and healthcare to education, employment, entertainment, government, and the media.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Bruck, Peter A. (Peter Aurelius), 1950- (Editor ), Rao, Madanmohan (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Medford, New Jersey : Information Today, Inc., Ã2013.
Ã2013
Temas:
Acceso en línea:Texto completo

MARC

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245 0 0 |a Global mobile :  |b applications and innovations for the worldwide mobile ecosystem /  |c edited by Peter A. Bruck and Madanmohan Rao. 
260 |a Medford, New Jersey :  |b Information Today, Inc.,  |c Ã2013. 
264 4 |c Ã2013 
300 |a 1 online resource (xi, 620 pages) :  |b illustrations 
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504 |a Includes bibliographical references and index. 
588 0 |a Print version record. 
505 0 |a 1. Mobile and megatrends / Tomi Ahonen -- 2. The psychology of mobile technologies / Pamela B. Rutledge -- 3. Mobile theories and frameworks / Yi-Fan Chen -- 4. Digital gemeinschaft, the control revolution, and technologies of social mediation / Rich Ling -- 5. Competition and the evolution of mobile markets / Chetan Sharma -- 6. The business of mobile in Japan / Lawrence 'Lars' Cosh-Ishii, Mobikyo -- 7. Mobile web design strategies / Janine Warner -- 8. Mobile spectrum : overcoming challenges of scarcity / Lynne Gallagher -- 9. Mobile health / Patricia Mechael, Ada Kwan, and Dayle Kern -- 10. Mobile education / Jon Mason -- 11. Mobile phones and journalism / Stephen Quinn -- 12. The mobile media experience / Xu Xiaoge -- 13. Mobile entertainment : the world is overflowing with screenagers! / Ralph Simon -- 14. Mobile value-added services / Sanjay Uppal -- 15. Mobile workforce : the rise of the mobilocracy / iPass, Inc., Kate Blatt, and John Gallagher -- 16. The role of social media in enterprises / Tobias Brockmann and Stefan Stieglitz -- 17. Social + location + mobile : SoLoMo analytics and the transformation of shopping / Phil Hendrix -- 18. Mobile and small business : emerging trends and scenarios / Andrew Pearson -- 19. The mobile opportunity in ICT4D / Ken Banks -- 20. Mobile phones and financial inclusion / Anir Chowdhury and Partha Sarker -- 21. Rural mobile / Bashir Patel -- 22. Mobile telephony in rural areas : a case study in Puno, Peru / Mireia Fernandez-Ardevol, Roxana Barrantes Caceres, and Aileen Aguero Garcia -- 23. Mobile government / Seang-Tae Kim -- 24. Mobile China : opportunities and challenges / Xu Xiaoge -- 25. Mobile innovation ecosystems : the global mobile Monday community / Jari Tammisto -- 26. Mobile excellence : awards and mentorship processes for innovators / Osama Manzar -- 27. Mobile innovation trends : beyond the hype cycles / Anuraj Gambhir -- 28. Mobile operators : shifting value chains / Karim Taga and Clemens Schwaiger -- 29. Policy and regulatory issues in the mobile internet / Russell Southwood -- 30. Mobiles and the law / Pavan Duggal -- 31. Mobile partnerships and alliances / V. Sridhar. 
520 |a Examines the foundations of the worldwide mobile ecosystem through an array of case studies and perspectives on how mobile is transforming human enterprise--from business and healthcare to education, employment, entertainment, government, and the media. 
590 |a eBooks on EBSCOhost  |b EBSCO eBook Subscription Academic Collection - Worldwide 
650 0 |a Mobile computing. 
650 6 |a Informatique mobile. 
650 7 |a COMPUTERS  |x Hardware  |x Handheld Devices.  |2 bisacsh 
650 7 |a Mobile computing  |2 fast 
700 1 |a Bruck, Peter A.  |q (Peter Aurelius),  |d 1950-  |e editor. 
700 1 |a Rao, Madanmohan,  |e editor. 
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