E-commerce coming into its own /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Nescott, Blanton K.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hauppauge, NY : Nova Science Publishers, c2012.
Colección:Internet theory, technology and applications.
Temas:
Electronic commerce.
Commerce électronique.
BUSINESS & ECONOMICS > E-Commerce > Internet Marketing.
BUSINESS & ECONOMICS > Mail Order.
BUSINESS & ECONOMICS > Marketing > Direct.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Marketing > Telemarketing.
Electronic commerce
Electronic Commerce
Aufsatzsammlung.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Analyzing online behavior / Geoffrey van Meer
  • The implications of diversity in e-commerce / Gloria Moss
  • Trust, deception and security in e-commerce / Zhaohao Sun, Yuenan Li, Shuliang Zhao
  • Designing a tailored cache document replacement policy to promote the sales of a B2C website / Toly Chen, Yi-Chi Wang
  • The world according to YouTube : explaining the rise of online participative video / Jacques Bughin.

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