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The business of corporate learning : insights from practice /

Corporate learning functions are now an established part of many of the world's leading multinational firms. In this book, Shlomo Ben-Hur demonstrates how corporate learning can and should have an integral, strategic, role in a company. Based on firsthand experience, Ben-Hur provides a practica...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Ben-Hur, Shlomo, 1962-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge : Cambridge University Press, 2013.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 4 |a The business of corporate learning :  |b insights from practice /  |c Shlomo Ben-Hur. 
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504 |a Includes bibliographical references and index. 
505 0 |a 1. The weight of history : an introduction -- 2. Creating a corporate learning strategy : how to align components to create coherence and impact -- 3. Developing learning solutions : linking learning objectives with the methods used to achieve them -- 4. Delivering learning solutions : technology and pedagogy explained -- 5. Resourcing learning solutions : people, people, people -- 6. Demonstrating the value of corporate learning : answering the evaluation conundrum -- 7. Branding corporate learning : eliciting desire and engagement -- 8. Governing corporate learning : ensuring oversight and accountability -- 9. A way forward : creating a context for learning. 
520 |a Corporate learning functions are now an established part of many of the world's leading multinational firms. In this book, Shlomo Ben-Hur demonstrates how corporate learning can and should have an integral, strategic, role in a company. Based on firsthand experience, Ben-Hur provides a practical guide to setting up or restructuring a corporate learning function within a company, covering its seven key activities. He identifies and elucidates the key decision points in this process. But The Business of Corporate Learning is much more than a 'how-to' guide. For the first time, this book sheds light on the reasons for success or failure in the strategic deployment of corporate learning. Real-world case studies are used to illustrate the potential pitfalls and demonstrate how - when successfully integrated into the company's strategic management system - corporate learning is able to deliver tangible business results. 
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