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"Show us what you've got!" : building and managing strong brands in Ireland's service SMEs /
Research has shown that entrepreneurship has a positive impact on productivity and competitiveness. In the face of the recent global downturn, the service sector remains a dominant force continuously creating a wealth of new jobs. Otherin this service sector, owner/managers are persistently building...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Newcastle upon Tyne :
Cambridge Scholars,
2010.
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| Temas: | |
| Acceso en línea: | Texto completo |
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