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Contagious metaphor /
The metaphor of contagion pervades critical discourse across the humanities, the medical sciences, and the social sciences. It appears in such terms as 'social contagion' in psychology, 'financial contagion' in economics, 'viral marketing' in business, and even 'cu...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London ; New York :
Bloomsbury Academic,
2012.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Mitchell, Peta. | |
| 245 | 1 | 0 | |a Contagious metaphor / |c Peta Mitchell. |
| 260 | |a London ; |a New York : |b Bloomsbury Academic, |c 2012. | ||
| 300 | |a 1 online resource (200 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Contagious metaphor -- Pestilence and poison winds: literary contagions and the endurance of miasma theory -- The French fin de siècle and the birth of social contagion theory -- The contagion of example -- Infectious ideas: Dawkins, meme theory, and the politics of metaphor -- Networks of contagion. | |
| 588 | 0 | |a Print version record. | |
| 520 | |a The metaphor of contagion pervades critical discourse across the humanities, the medical sciences, and the social sciences. It appears in such terms as 'social contagion' in psychology, 'financial contagion' in economics, 'viral marketing' in business, and even 'cultural contagion' in anthropology. In the twenty-first century, contagion, or 'thought contagion' has become a byword for creativity and a fundamental process by which knowledge and ideas are communicated and taken up, and resonates with André Siegfried's observation that 'there is a striking parallel between the spreading of germs a. | ||
| 546 | |a English. | ||
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Metaphor |x Social aspects. | |
| 650 | 0 | |a Metaphor in literature. | |
| 650 | 0 | |a Contagion (Social psychology) | |
| 650 | 6 | |a Métaphore |x Aspect social. | |
| 650 | 6 | |a Métaphore dans la littérature. | |
| 650 | 6 | |a Contagion sociale. | |
| 650 | 7 | |a LANGUAGE ARTS & DISCIPLINES |x Composition & Creative Writing. |2 bisacsh | |
| 650 | 7 | |a LANGUAGE ARTS & DISCIPLINES |x Rhetoric. |2 bisacsh | |
| 650 | 7 | |a REFERENCE |x Writing Skills. |2 bisacsh | |
| 650 | 7 | |a Contagion (Social psychology) |2 fast | |
| 650 | 7 | |a Metaphor in literature |2 fast | |
| 650 | 7 | |a Metaphor |x Social aspects |2 fast | |
| 776 | 0 | 8 | |i Print version: |a Mitchell, Peta. |t Contagious metaphor. |d London ; New York : Bloomsbury Academic, 2012 |z 9781441132734 |w (DLC) 2012011969 |w (OCoLC)657603452 |
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