PowerPoint, communication, and the knowledge society /

"PowerPoint has become an integral part of academic and professional life across the globe. In this book, Hubert Knoblauch offers the first complete analysis of the PowerPoint presentation as a form of communication. Knoblauch charts the diffusion of PowerPoint and explores its significance as...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Knoblauch, Hubert
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Cambridge : Cambridge University Press, 2012.
Colección:Learning in doing.
Temas:
Microsoft PowerPoint (Computer file)
Presentation graphics software.
Communication.
Information society.
Société informatisée.
PSYCHOLOGY > General.
SOCIAL SCIENCE > Media Studies.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Acknowledgments
  • Introduction. 'PowerPoint' and powerpoint
  • Communication culture
  • Information and knowledge society
  • Structure of the book
  • On the history of PowerPoint. The archaeology of PowerPoint
  • The double invention of PowerPoint
  • Presentation as digital document and presentation as event
  • PowerPoint is evil : discourse and studies on PowerPoint.
  • Tufte and the public discourse on PowerPoint
  • The inconclusiveness of studies on PowerPoint
  • Presentation as event and genre
  • Communicative action, culture, and the analysis of communicative genres. Communicative actions and genres
  • The three levels of genre analysis and communication culture
  • The internal level : slides, speech, and synchronization
  • Rhetoric of visual presentation
  • Slides, text, and speech
  • Multimodality and the synchronization of speech slides.
  • Speech and talk
  • Linguistic deixis, paralleling, and communicative things
  • Lists and seriality
  • Macrostructures
  • The intermediate level : pointing, the body formation, and the triadic structure of PowerPoint presentations. Pointing, gesture, and speech
  • Pointing, space, and the objectivation of meaning
  • Body formation and the triadic structure of the presentation
  • Audience interaction
  • Technology, failures and footing.
  • The external level : settings, meetings, and the ubiquity of PowerPoint. Objects, settings, and spaces
  • The temporal order of presentations and the meeting
  • The multiplication and the ubiquity of PowerPoint presentation
  • Conclusion : the ubiquity of PowerPoint and the communicative culture of the knowledge society. The invention and ubiquity of PowerPoint presentations
  • Contextualization and mediatization
  • Communicative things and the subjectivation of knowledge
  • PowerPoint presentation in the communicative culture of the knowledge society
  • Appendix I. Video and the analysis of communicative action
  • Appendix II. Data.
  • Appendix III. Transcription conventions
  • List of diagrams, photographs, and stills and sources
  • Notes
  • References
  • Index.

Ejemplares similares