The Evolutionary Bases of Consumption.

The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our beh...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Saad, Gad
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Taylor and Francis, 2012.
Temas:
Consumer behavior.
Consumption (Economics) > Psychological aspects.
Evolutionary psychology.
Consumers > Psychology.
Consommateurs > Comportement.
Psychologie évolutionniste.
BUSINESS & ECONOMICS > Economics > Macroeconomics.
POLITICAL SCIENCE > Economic Conditions.
Consumer behavior
Consumers > Psychology
Consumption (Economics) > Psychological aspects
Evolutionary psychology
Acceso en línea:Texto completo
Descripción
Sumario:The Evolutionary Bases of Consumption by Gad Saad applies Darwinian principles in understanding our consumption patterns and the products of popular culture that most appeal to individuals. The first and only scholarly work to do so, this is a captivating study of the adaptive reasons behind our behaviors, cognitions, emotions, and perceptions. This lens of analysis suggests how we come to make selections such as choosing a mate, the foods we eat, the gifts that we offer, and more. It also highlights how numerous forms of dark side consumption, including pathological gambling, compulsive buyin.
Descripción Física:1 online resource (361 pages)
ISBN:9781135608255
1135608253
9780203936993
020393699X

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