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Social information : gaining competitive and business advantage using social media tools /
"Outlines different categories of social tools, competitive and business applications of these tools, and provides example searches with screenshots ... as well as strategies and approaches for searching social tools that may be available today or that may emerge tomorrow ... The book specifica...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Oxford ; Cambridge ; New Delhi :
Chandos Publishing,
2012.
|
| Colección: | Chandos social media series.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 049 | |a UAMI | ||
| 100 | 1 | |a Brown, Scott, |d 1964- |e author. | |
| 245 | 1 | 0 | |a Social information : |b gaining competitive and business advantage using social media tools / |c Scott Brown. |
| 264 | 1 | |a Oxford ; |a Cambridge ; |a New Delhi : |b Chandos Publishing, |c 2012. | |
| 264 | 4 | |c Ã2012 | |
| 300 | |a 1 online resource (xxvii, 323 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Chandos social media series | |
| 504 | |a Includes bibliographical references (pages 311-316) and index. | ||
| 520 | |a "Outlines different categories of social tools, competitive and business applications of these tools, and provides example searches with screenshots ... as well as strategies and approaches for searching social tools that may be available today or that may emerge tomorrow ... The book specifically explores business and competitive information."--Provided by publisher. | ||
| 505 | 0 | |a A brief history of business and competitive information, and the rise of social tools -- Social networks -- Blogs and microblogs -- Video, audio and images -- Social search engines -- The future of social information. | |
| 588 | 0 | |a Print version record. | |
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 650 | 0 | |a Social media |x Marketing. | |
| 650 | 0 | |a Internet marketing. | |
| 650 | 6 | |a Marketing sur Internet. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Internet marketing |2 fast | |
| 776 | 0 | 8 | |i Print version: |a Brown, Scott, 1964- |t Social information. |d Oxford : Chandos, 2012 |z 9781843346678 |w (DLC) 2014497146 |w (OCoLC)806466282 |
| 830 | 0 | |a Chandos social media series. | |
| 856 | 4 | 0 | |u https://ebsco.uam.elogim.com/login.aspx?direct=true&scope=site&db=nlebk&AN=671000 |z Texto completo |
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