Case writing for executive education : a survival guide /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Adler, Gordon, 1954-
Otros Autores: Amann, Wolfgang
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Charlotte, N.C. : Information Age Publishing, Inc., 2011.
Temas:
Business education.
Executives > Training of.
Case method > Study and teaching.
Enseignement commercial.
Méthode des cas > Étude et enseignement.
BUSINESS & ECONOMICS > Training.
Business education
Executives > Training of
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Case writing essentials
  • Key decisions
  • Opening and using the window of opportunity
  • Managing the data collection process
  • Writing and revising the first drafts
  • Developing the teaching note
  • Teaching the case
  • Finalizing the case writing project
  • Conclusions.

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