Imaging in advertising : verbal and visual codes of commerce /
'Imaging in Advertising' explores how the verbal and visual work together to create a language of advertising that speaks to audiences and moves them to particular thoughts and actions.
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Johnson, Fern L. |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York :
Routledge,
2008.
|
Temas: | |
Acceso en línea: | Texto completo |
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