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World television : from global to local /

This assessment of the interdependence of television across cultures and nations brings together the most current research and theories on the subject. Drawing on quantitative and cultural studies perspectives, the book provides a model which attempts to move beyond the current controversies about d...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Straubhaar, Joseph D.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Thousand Oaks, Calif. : Sage Publications, ©2007.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 0 |a World television :  |b from global to local /  |c Joseph D. Straubhaar. 
260 |a Thousand Oaks, Calif. :  |b Sage Publications,  |c ©2007. 
300 |a 1 online resource (xvi, 264, [32] pages) 
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504 |a Includes bibliographical references (pages R-1-R-18) and index. 
588 0 |a Print version record. 
505 0 |a A Multilayered World of Television: An Overview -- Central issues -- Globalization and culture -- Complexity, structuration and cultural agents -- Structural and cultural process frameworks for world television -- Colonialism and imperialism -- Cultural imperialism -- Postcolonial national television -- Globalization -- Roles and impacts of technology -- Asymmetrical interdependence and asymmetrical cultural interpenetration: a proposed model -- Imported TV versus local and national: producers localize, glocalize and hybridize -- Cultural identification and proximity -- Cultural hybridization -- Hybridization and the Roots of Transnational Geo-Cultural and Cultural Linguistic Markets -- Precolonial cultural history and television -- Hybridization -- Emergent change versus hybridization -- Hybridity and television -- The roots of transnational Geocultural, and cultural-linguistic regions and markets -- Precolonial forces: before 1492 -- European colonialism -- Imperialism -- Broadcasting models: from colonial to postcolonial -- The Cold War and the major models for broadcasting -- Hybridity and national development -- Creating National and Regional Television and Cultural Industries -- Dependency, the Cold War and television Industry production -- Cultural imperialism and media imperialism local cultural production -- Cultural imports -- The Nation-state and television -- Dependency and ownership -- The state as owner -- The economic and political role of states -- Import substitution in cultural industries -- Adaptation and glocalization of foreign models -- Advertising -- National conglomerates and competition -- The cultural role of states: national security and national identity -- Cultural industries -- Crucial structural conditions of national cultural industries -- Achieving national coverage via satellite -- Supplementing national coverage via satellite: translocal television in the nation -- Television above and below the national level -- Glocal processes and national identities. 
505 0 |a Creating Global, U.S. and Transnational Television Spaces -- Globalization, broadly defined -- Economic globalization -- Globalization as the spread of capitalist modernity -- Economic neoliberalism and American empire -- American empire: film and television -- Rethinking audiences for the U.S. empire -- Globalization, changing national policy and the state -- Deregulation, liberalization and privatization -- Global spread of market capitalism -- Global economics and advertising -- Direct investment and partnerships -- Resisting liberalization and privatization -- Globalization via international trade -- Regimes and multilateral governance -- Migration as globalization -- Transnational television -- Geocultural or cultural-linguistic regions -- Asymmetrical interdependence and world television -- Increasing Complexity: The Technology of Creating Global and Transnational Television Spaces -- Television technology as a structuring force -- Technologies facilitate pattern ruptures -- Cycles of technology -- Technology and production -- Technology and media distribution and flows satellites -- From cross-border spillover to direct satallite broadcasting -- Satellites and cable TV -- Satellite TV at global, regional and national levels -- TV technology, access, and choice -- Economic capital and access to television technologies -- Cable and satellite TV relative to broadcast TV -- Geography, language, and other barriers to satellite or cable TV -- Producing National Television, Glocal and Local -- Structuring the producers' world -- Television genre and structure -- Cultural industry producers -- Economic boundaries on television genre and program development -- Material versus symbolic boundaries -- Complexity, patterns and genres -- Cultural boundaries: feedback to producers -- Complexity, prefiguration, and cultural hybridity -- Complexity and cultural change -- Ricoeur and the hybridization process -- Glocalization -- Localization as Japanization or Brazilianization -- Structuration and Television Production in Brazil -- The Hybrid History of the Telenovela -- Brazilianization as Hybridization -- National television flows and production -- Limits to focusing on national flows and production -- TV and Genre Flow in the 1950s -- TV and Genre Flow in the 1960s -- TV and Genre Flow in the 1970s -- TV and Genre Flow in the 1980s -- TV and Genre Flow in the 1990s -- TV and Genre Flow in the 2000s -- TV and Genre Flow Conclusions. 
505 0 |a TV Exporters: From American Empire to Cultural Linguistic Markets -- Genre imperialism? -- Genres flowed before programs -- De-localization -- Trends toward regionalization of television -- Flows of television programming and genres in the 1960s -- Flows of television programming and genres in the 1970s -- Flows of television programming and genres in the 1980s -- Flows of television programming and genres in the 1990s -- World, regional, national, and local genres and flows in the 2000s -- Overall trends in broadcast television flows -- Global flows -- From program genre and idea flows to licensed format flows -- Localization of global and transnational television channels -- Broadcast television genre flows versus satellite, cable and internet flows -- Multiple Proximities Between Television Genres and Audiences: Choosing Between National, Transnational, and Global Television -- Cultural bound reception and multiple proximities -- Genre proximity -- Cultural shareability -- Thematic proximity -- Value proximity -- Cultural capital, cultural proximity and the audience -- Cultural capital and media choices in Brazil -- Media access, cultural capital and class in Brazil -- Cultural capital in rural communities -- Layers of reception within Brazil and Italy -- Marimar in rural Northeast Brazil -- Terra Nostra in the Italy of the North and in the Italy of the South -- Cultural proximity within culturally bound reception practices -- Making Sense of World Television: Hybridization or Multilayered Cultural Identities? -- From local to global -- Multiple levels of audience identity and cultural choices -- The process of hybridization -- Hybridization versus multiple layers of identity and culture -- Multiple identifications -- Researching audiences and their identities -- Cultural geography: cultural distance, global, national and local identities -- Case example: in the nation's periphery: Rejecting cosmopolitan mores represented in national television -- Language/culture-defined spaces and markets -- Multilevel identities and social class -- Hybridization and Sscial class -- Television, cultural geography and poor Brazilians -- Working-class cultural identity -- Middle-class cultural identity -- Upper-middle- and upper-class cultural identity -- Some broadly shared globalization via television -- Hybridization: race and ethnic identity -- Gender identity and television -- Telenovelas, gender, sexuality, national values and local values -- Layers of identity as boundaries for choices and understandings -- Layers of identities as mediators of media meaning -- Reconfiguration and synthesis of identities. 
520 8 |a This assessment of the interdependence of television across cultures and nations brings together the most current research and theories on the subject. Drawing on quantitative and cultural studies perspectives, the book provides a model which attempts to move beyond the current controversies about dependency and globalisation. 
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