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FAQs on marketing : answers and advice by the guru of marketing /
FAQs on Marketing distills the essence of Philip Kotler's decades of experience into an eminently readable question-and-answer format. The author draws on the thousands of questions he has been asked over the years, such as: What are the biggest challenges marketers face today? What skills do m...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Singapore :
Marshall Cavendish,
2012.
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| Colección: | Business solutions (Marshall Cavendish Business Information)
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| Temas: | |
| Acceso en línea: | Texto completo |