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|a Learning from media :
|b arguments, analysis, and evidence /
|c edited by Richard E. Clark.
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| 250 |
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|a 2nd ed.
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| 260 |
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|a Charlotte, N.C. :
|b Information Age Pub.,
|c 2012.
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|a 1 online resource (xviii, 256 pages).
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|a Perspectives in instructional technology and distance learning
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| 505 |
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|a Media are "mere vehicles" : foreword to the second edition / Michael Simonson -- Preface / Richard E. Clark -- Media are "mere vehicles" : the opening argument / Richard E. Clark -- Questioning the meta-analyses of computer-based instruction research / Richard E. Clark -- Why should we expect media to teach anyone anything? / Richard E. Clark and Gavriel Salomon -- International views of the media debate / Richard E. Clark and Brenda M. Sugrue -- A summary of the disagreements with the "mere vehicles" argument / Richard E. Clark -- Robert Kozma's counterpoint theory of "learning with media" / Robert B. Kozma -- Kozma reframes and extends his counter argument / Robert B. Kozma -- A review of Kozma and Clarks' arguments / Gary R. Morrison
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| 505 |
8 |
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|a The media versus methods issue / Richard E. Clark -- Are methods "replaceable" ? : a reply to critics in the ETRD special issue on the debate / Richard E. Clark -- New directions : an argument for research-based performance technology / Richard E. Clark and Fred Estes -- New directions : evaluating distance education technologies / Richard E. Clark -- New directions : equivalent evaluation of instructional media : the next round of media comparison studies / Gary R. Morrison -- What is next in the media and methods debate? / Richard E. Clark
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|a Clark, Richard E.
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|d 1940-
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|t Learning from media.
|b 2nd ed.
|d Charlotte, N.C. : Information Age Pub., ©2012
|z 9781617358104
|w (DLC) 2012006589
|w (OCoLC)780063829
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