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100 great branding ideas /
"Ideas provide the fuel for individuals and companies to create value and success. Indeed the power of ideas can even exceed the power of money. One simple idea can be the catalyst to move markets, inspire colleagues and employees, and capture the hearts and imaginations of customers. This book...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
Marshall Cavendish Business,
©2012.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | "Ideas provide the fuel for individuals and companies to create value and success. Indeed the power of ideas can even exceed the power of money. One simple idea can be the catalyst to move markets, inspire colleagues and employees, and capture the hearts and imaginations of customers. This book can be that very catalyst. Each branding idea is succinctly described and is followed by advice on how it can be applied to the reader's own business situation. A simple but potentially powerful book for anyone seeking new inspiration and that killer application"--Provided by publisher. |
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| Notas: | On book cover: From leading companies around the world. |
| Descripción Física: | 1 online resource (236 pages) |
| ISBN: | 9789814382618 9814382612 |