Brand identity essentials : 100 principles for designing logos and building brands /
This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Beverly, Mass. :
Rockport Publishers,
©2010.
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Temas: | |
Acceso en línea: | Texto completo Texto completo |
MARC
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001 | EBSCO_ocn782910805 | ||
003 | OCoLC | ||
005 | 20231017213018.0 | ||
006 | m o d | ||
007 | cr unu|||||||| | ||
008 | 120402s2010 maua o 001 0 eng d | ||
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020 | |a 1610580680 |q (electronic bk.) | ||
020 | |z 9781592535781 | ||
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100 | 1 | |a Budelmann, Kevin. | |
245 | 1 | 0 | |a Brand identity essentials : |b 100 principles for designing logos and building brands / |c Kevin Budelmann, Yang Kim, Curt Wozniak. |
246 | 3 | 0 | |a 100 principles for designing logos and building brands |
246 | 3 | |a One hundred principles for designing logos and building brands | |
260 | |a Beverly, Mass. : |b Rockport Publishers, |c ©2010. | ||
300 | |a 1 online resource (208 pages) : |b illustrations | ||
336 | |a text |b txt |2 rdacontent | ||
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588 | 0 | |a Print version record. | |
520 | |a This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved. | ||
505 | 0 | |a Imagery -- Color -- Dimension -- Contrast -- Shape -- Symbols -- Typography -- Writing -- Story -- Order -- Variation -- Personalization -- Psychology -- Process -- Production -- Digital identity -- Trends -- Shortcuts -- Social media -- Multiples -- Intellectual property -- Documentation -- Evolution -- Competition -- Originality -- Wit -- Idealism -- Authenticity -- Commitment -- Strategy -- Research -- Touchpoints -- Inspiration -- Simplicity. | |
546 | |a English. | ||
590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
650 | 0 | |a Logos (Symbols) |x Design. | |
650 | 0 | |a Industrial design coordination. | |
650 | 6 | |a Design |x Coordination. | |
650 | 7 | |a ANTIQUES & COLLECTIBLES |x Paper Ephemera. |2 bisacsh | |
650 | 7 | |a DESIGN |x Clip Art. |2 bisacsh | |
650 | 7 | |a DESIGN |x Graphic Arts |x Branding & Logo Design. |2 bisacsh | |
650 | 7 | |a DESIGN |x Graphic Arts |x Commercial & Corporate. |2 bisacsh | |
650 | 7 | |a DESIGN |x Graphic Arts |x Illustration. |2 bisacsh | |
650 | 7 | |a Industrial design coordination. |2 fast |0 (OCoLC)fst00970923 | |
650 | 7 | |a Logos (Symbols) |x Design. |2 fast |0 (OCoLC)fst01002132 | |
700 | 1 | |a Kim, Yang, |d 1968- | |
700 | 1 | |a Wozniak, Curt. | |
776 | 0 | 8 | |i Print version: |a Budelmann, Kevin. |t Brand identity essentials. |d Beverly, Mass. : Rockport Publishers, ©2010 |z 9781592535781 |w (DLC) 2010018826 |w (OCoLC)316018182 |
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