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EBSCO_ocn779496229 |
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|a Abraham, Stanley Charles.
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|a Strategic planning :
|b a practical guide for competitive success /
|c Stanley C. Abraham.
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|a 2nd ed.
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|a Bingley, UK :
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|a 1 online resource (xiii, 253 pages)
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|a Includes bibliographical references and indexes.
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|a pt. 1. A strategic analysis model -- that works -- pt. 2. The strategic-planning process -- pt. 3. Doing strategic planning.
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520 |
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|a This book is exceptional treatise on strategic planning for single-business companies that is at once academically rigorous and uncommonly practical.
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|t Strategic planning.
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|d Emerald, 2012
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