Lincoln, Inc. : selling the sixteenth president in contemporary America /

Lincoln, Inc. is an engaging examination of the uses and abuses of the sixteenth president's image in America today. Whether in political campaigns, blockbuster films, school pageants, or soft drink advertisements, the use of the Lincoln image reveals who we think we are as a nation, and who we...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hogan, Jackie, 1967-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lanham, Md. : Rowman & Littlefield Publishers, ©2011.
Temas:
Lincoln, Abraham, > 1809-1865 > Influence.
Lincoln, Abraham, > 1809-1865 > Public opinion.
Lincoln, Abraham, > 1809-1865 > Miscellanea.
Lincoln, Abraham, > 1809-1865
Public opinion > United States.
Market segmentation > United States.
Opinion publique > États-Unis.
Segmentation du marché > États-Unis.
HISTORY > United States > Civil War Period (1850-1877)
Influence (Literary, artistic, etc.)
Market segmentation.
Public opinion.
Regions & Countries - Americas.
History & Archaeology.
United States - General.
United States.
Trivia and miscellanea.
Acceso en línea:Texto completo
Descripción
Sumario:Lincoln, Inc. is an engaging examination of the uses and abuses of the sixteenth president's image in America today. Whether in political campaigns, blockbuster films, school pageants, or soft drink advertisements, the use of the Lincoln image reveals who we think we are as a nation, and who we wish we could be.
Descripción Física:1 online resource (ix, 205 pages) : illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:9781442209565
1442209569
1442209550
9781442209558
1283283743
9781283283748
9786613283740
6613283746

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