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Perspectives on multimodality /

This volume sign posts several paths of multimodality research and theory-building today. The chapters represent a cross-section of current perspectives on multimodal discourse with a special focus on theoretical and methodological issues (mode hierarchies, modelling semiotic resources as multiple s...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Ventola, Eija, Charles, Cassily, Kaltenbacher, Martin, 1966-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Amsterdam ; Philadelphia : J. Benjamins Pub. Co., ©2004.
Colección:Document design companion series ; v. 6.
Temas:
Acceso en línea:Texto completo

MARC

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245 0 0 |a Perspectives on multimodality /  |c edited by Eija Ventola, Cassily Charles, Martin Kaltenbacher. 
260 |a Amsterdam ;  |a Philadelphia :  |b J. Benjamins Pub. Co.,  |c ©2004. 
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504 |a Includes bibliographical references and index. 
505 0 |a In between modes : language and image in printed media / Hartmut Stöckl -- Modelling multiple semiotic systems : the case of gesture and speech / Peter Muntigl -- Problematising 'semiotic resource' / Victor Lim Fei -- Multimodality and empiricism : preparing for a corpus-based approach to the study of multimodal meaning-making / John Bateman, Judy Delin and Renate Henschel -- On the effectiveness of mathematics / Kay L. O'Halloran -- Multimodality in language teaching CD-ROMs / Martin Kaltenbacher -- The multiple modes of Dirty Dancing : a cultural studies approach to multimodal discourse analysis / Markus Rheindorf -- Multimodal text analysis and subtitling / Christopher Taylor -- Multimodality in the translation of humour in comics / Klaus Kaindl -- Multimodality in operation : language and picture in a museum / Andrea Hofinger and Eija Ventola -- Drawing on theories of inter-semiotic layering to analyse multimodality in medical self-counselling texts and hypertexts / Eva Martha Eckkrammer -- On the multimodality of interpreting in medical briefings for informed consent : using diagrams to impart knowledge / Kristin Bühring. 
588 0 |a Print version record. 
520 |a This volume sign posts several paths of multimodality research and theory-building today. The chapters represent a cross-section of current perspectives on multimodal discourse with a special focus on theoretical and methodological issues (mode hierarchies, modelling semiotic resources as multiple semiotic systems, multimodal corpus annotation). In addition, it discusses a wide range of applications for multimodal description in fields like mathematics, entertainment, education, museum design, medicine and translation. 
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