Public relations in India : new tasks and responsibilities /
A review of the history of PR in India. The author argues that business corporations have to maintain a close relationship with the local, regional and national governments of the country where they do business and adapt policies according to the needs of people from varying classes.
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Thousand Oaks, Calif. :
SAGE,
2011.
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Temas: | |
Acceso en línea: | Texto completo |
Sumario: | A review of the history of PR in India. The author argues that business corporations have to maintain a close relationship with the local, regional and national governments of the country where they do business and adapt policies according to the needs of people from varying classes. |
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Descripción Física: | 1 online resource (xvii, 291 pages) : illustrations |
Bibliografía: | Includes bibliographical references and index. |
ISBN: | 9788132107736 813210773X 9788132112150 8132112156 1283235420 9781283235426 9786613235428 6613235423 |