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Inside real innovation : how the right approach can move ideas from R & D to market-- and get the economy moving /
This break-through innovation book gives a 'ground-floor' view of the innovation process. It is written by practitioners of innovation, whose expertise scales from universities to start-ups to corporations and governments, allowing the authors to avoid the usual high-level-only description...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Singapore ; Hackensack, NJ :
World Scientific,
©2011.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | This break-through innovation book gives a 'ground-floor' view of the innovation process. It is written by practitioners of innovation, whose expertise scales from universities to start-ups to corporations and governments, allowing the authors to avoid the usual high-level-only descriptions of generic innovation. Organized in three parts, the first part develops the detailed iterative innovation process and debunks the widely held concept of linear innovation (research->development->product) as the actual innovation process. With the reader armed with the true innovation process, the second pa. |
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| Descripción Física: | 1 online resource (xii, 233 pages) : illustrations |
| ISBN: | 9789814327992 9814327999 9786613145239 6613145238 1283145235 9781283145237 |